SPECTATOR is a boutique communications agency with the following fields of EXPERTISE: the legal, medical, consulting and finance sectors.
We have been consulting small and medium-sized enterprises as well as big companies and providing them with active communication services for years. We are aware of the fact that public relations and reputation building require a lot of time and effort. We are here to make building your brand identity exciting and worthwhile.
Fascinated by today’s rapid technological development, we also recognise the need for preserving important values and conveying a coherent message. This is what reputation building is all about.
First things first: In-depth analysis, 360-DEGREE VIEW
The starting point for each project is a full understanding of our clients’ enterprise. This is why we carry out an in-depth analysis of each and every business, taking into account its goals, expectations, environment and the market on which it operates.
NEXT STOP: A PERSONALISED STRATEGY
Only detailed information obtained during the analysis stage allows us to provide our clients with valuable advice and effective communications services.
THE RIGHT PEOPLE
Maintaining a good relationship with clients is crucial and requires an acute understanding of their businesses and needs.
The clients should not waste time explaining the peculiarities of their work to the advisers, who should draw on their prior knowledge and experience.
We consider the proverbial “chemistry” between us and our clients as a basis for successful cooperation. We build steady relationships with our clients and enjoy spending time with them.
A PROACTIVE APPROACH
We understand that our clients spend most of their time managing their companies. Time is money. This is why we have adopted a proactive approach and take on the responsibility of communicating current developments on behalf of our clients.
SPECIALISATION: LESS IS MORE
The modern world is changing at an unprecedented rate and becoming more and more complex. In order to understand and keep up with these changes, professional services are becoming increasingly specialised. For this reason we focus on providing communications advice for companies in the sectors which we have gained considerable experience in, i.e. the legal, financial, consulting and medical sectors. This allows us to fully grasp our clients’ enterprises and their expectations.
TRUTH, TRANSPARENCY, RELIABILITY
In the era of post-truth, half-truth and a general truth decay, we aim at sending reliable messages that show the world the true and good side of business activity. Our clients deserve to stand out in a sea of understatements or simply irrelevant information.
QUALITY NOT QUANTITY
We have deliberately opted for a smaller business because of the flexibility and short reaction time it offers. Both of these aspects are major success factors in our ever-changing world. For us all clients are strategic. Therefore, we devote undivided attention to each and every project.
BUY QUALITY OR SAVE MONEY?
Nowadays poor quality and cheap prices seem to prevail.
However, we believe that the communications sector can overturn this negative trend. When making important decisions, no one wants to be bombarded with untrue and unverified information.
Our mission is to build an enviable reputation for our clients, making them stand out, be heard and cut through media noise. Providing high quality information in the sectors we work for is not only a mere duty, but also an indicator of prestige and reliability.
WHAT DO WE SPECIALISE IN?
The service sector is the backbone of any developed market economy. Most people find employment within the service sector and it is the driving force of domestic business. Unfortunately, the service sector also remains largely invisible. This is a pity, since as the largest sector of the Polish economy, the service sector satisfies all the daily needs of the Polish people. Our passion and challenge is creating the brand identities of interesting and promising entities on the service market.
“SPECTATOR effectively fosters relationships with major journalists and the stakeholders in the legal sector.
“SPECTATOR maintains a close relationship with clients and knows what they need.
“We are impressed by the effectiveness, professionalism and high flexibility of SPECTATOR.
“SPECTATOR is a solid, reliable and competent company, which carries out its duties very well.
“Thanks to our cooperation with SPECTATOR, our company has gained image benefits.
“SPECTATOR is best characterised by the personal involvement of its partners.
“We value SPECTATOR and its experts for their excellent knowledge of the advisory market.
“SPECTATOR can be proud of its unique experience in creating and implementing effective communication strategies.
“SPECTATOR smoothly navigates through the complicated maze of the health care sector.
“SPECTATOR has been supporting us in providing education on the concept of a family office for 5 years and has allowed us to achieve our business goals.
“We highly recommend the company SPECTATOR and its partners Jakub Zadrożny and Karol Chorąży as reliable business partners.